Lately, more and more startups and founders are contacting us looking to do investor videos. I can see why because power point presentations generally suck and I can only imagine how many of them investors have had to look at and I’m sure 99 % of them are forgettable. These power points aren’t forgettable because the startup is a bad idea or because the founder didn’t present well, they are forgettable because power points are boring.
Investor videos are a little different then your typical “How It Works” video. They are usually longer and bit more technical. Just like with a power point presentation, you have to make it clear how your startup or service works as well as how you make money and get users. These last two things aren’t something you usually see in a “How It Works” video that you are targeting towards consumers or potential users. With a video, you’re able to hit on the key points and make your point clearer and more memorable. You’ll also find that investors tend to be more engaged and ask better follow up questions after video.
If you want to get the investors attention and I’m sure you do because that funding will only help you take your startup to the next level, then make a video. At LooseKeys we can help you with this. Unfortunately because investor videos are typically top secret we don’t have any samples we can share but know that the same quality you see in our “How It Works” you’ll get with an investor video.